MOV to M4V Converter

Repackage MOV videos into iTunes-friendly M4V format online

Drop files here. 1 GB maximum file size or Sign Up
to

Settings

The codec to encode the video track. Codec "Without reencoding" copies the video stream from the input file into output without re-encoding if possible.
Set output AVC (H.264) encoding profile. The older the target device, the "lower" profile you should set. More info can be found on the wiki.
Set output AVC (H.264) profile level. Leaving this setting in "Auto" will calculate the correct level and is the best choice in most cases. More info can be found on the wiki.

mov

MOV is a multimedia container format developed by Apple Inc. and introduced in December 1991 with the launch of the QuickTime multimedia framework. As the native format of QuickTime, MOV pioneered many concepts that later influenced the ISO base media file format (MPEG-4 Part 12) and its derivatives, including MP4. The container uses a hierarchical atom (or box) structure where each atom holds specific types of data — from video and audio tracks to metadata, text, and timecode information. MOV supports an extremely broad range of codecs including H.264, HEVC, ProRes, Apple Intermediate Codec, AAC, and PCM, among many others. This codec flexibility, combined with features like multiple track support, reference movies, and edit lists, has made MOV a staple of professional video production. The ProRes codec from Apple, commonly delivered in MOV containers, is an industry standard for post-production and broadcast finishing. The format handles both compressed delivery-quality content and high-bit-rate production-quality footage with equal capability. Precise timecode and metadata handling make MOV particularly valued in workflows requiring frame-accurate editing and reliable exchange between production tools. MOV is natively supported across all Apple platforms and widely recognized by professional editing software on all operating systems, maintaining its relevance across decades of evolving video technology.
read more

m4v

M4V is a video container format developed by Apple Inc. and introduced alongside the iTunes Video Store in October 2005. Technically, M4V is nearly identical to the standard MP4 format (MPEG-4 Part 14), with the primary distinction being optional FairPlay DRM protection applied to purchased content from the iTunes Store. Unprotected M4V files are fully compatible with any player that handles MP4, as the underlying container structure and codec support are the same. The format typically contains H.264 video and AAC audio, supporting resolutions up to 4K and features like chapter markers, subtitle tracks, and metadata tags for title, artwork, and ratings. Apple chose the M4V extension to distinguish iTunes content from generic MP4 files, primarily so that DRM-protected purchases would be recognized by the Apple ecosystem of devices and software. M4V files play natively on macOS, iOS, iPadOS, and Apple TV, and unprotected versions work seamlessly in most major media players across all platforms. The format gained significant traction as the iTunes Store became a dominant platform for purchasing and renting digital movies and TV shows. Compatibility with the broader MP4 ecosystem means that video and audio streams within DRM-free M4V files can be processed by virtually any modern editing or transcoding tool without conversion.
read more
Facebook Amazon Microsoft Tesla Nestle Walmart L'Oreal

Apple Optimized

M4V is tailored for the Apple ecosystem. Your converted MOV videos sync smoothly with iTunes, play on Apple TV, and work on every iOS device.

Quick Turnaround

MOV and M4V share similar container structures, so conversion is fast. Most files are ready for download within a minute or two of processing.

Privacy Protected

Uploaded MOV files are deleted immediately after conversion. Your M4V downloads are purged from our servers within 24 hours — nothing is retained.

How to convert MOV to M4V

1

Select or drag&drop MOV video to convert it to the M4V format from your computer, iPhone or Android. Moreover, it is possible to choose it from your Google Drive or Dropbox account.

2

Now your video is uploaded and you can start the MOV to M4V conversion. If it is needed, change the output format to one of the 37 video formats supported. After that, you can add more videos for batch conversion.

3

If you want, you can customize such settings as resolution, quality, aspect ratio and others by clicking the gear icon. Apply them to all the video files if necessary and click the button "Convert" to process.

4

Once your video is converted and edited, you can download it to your Mac, PC or another device. If necessary, save the file to your Dropbox or Google Drive account.

About formats

MOV is a multimedia container format developed by Apple Inc. and introduced in December 1991 with the launch of the QuickTime multimedia framework. As the native format of QuickTime, MOV pioneered many concepts that later influenced the ISO base media file format (MPEG-4 Part 12) and its derivatives, including MP4. The container uses a hierarchical atom (or box) structure where each atom holds specific types of data — from video and audio tracks to metadata, text, and timecode information. MOV supports an extremely broad range of codecs including H.264, HEVC, ProRes, Apple Intermediate Codec, AAC, and PCM, among many others. This codec flexibility, combined with features like multiple track support, reference movies, and edit lists, has made MOV a staple of professional video production. The ProRes codec from Apple, commonly delivered in MOV containers, is an industry standard for post-production and broadcast finishing. The format handles both compressed delivery-quality content and high-bit-rate production-quality footage with equal capability. Precise timecode and metadata handling make MOV particularly valued in workflows requiring frame-accurate editing and reliable exchange between production tools. MOV is natively supported across all Apple platforms and widely recognized by professional editing software on all operating systems, maintaining its relevance across decades of evolving video technology.
Developer: Apple Inc.
Initial release: December 2, 1991
M4V is a video container format developed by Apple Inc. and introduced alongside the iTunes Video Store in October 2005. Technically, M4V is nearly identical to the standard MP4 format (MPEG-4 Part 14), with the primary distinction being optional FairPlay DRM protection applied to purchased content from the iTunes Store. Unprotected M4V files are fully compatible with any player that handles MP4, as the underlying container structure and codec support are the same. The format typically contains H.264 video and AAC audio, supporting resolutions up to 4K and features like chapter markers, subtitle tracks, and metadata tags for title, artwork, and ratings. Apple chose the M4V extension to distinguish iTunes content from generic MP4 files, primarily so that DRM-protected purchases would be recognized by the Apple ecosystem of devices and software. M4V files play natively on macOS, iOS, iPadOS, and Apple TV, and unprotected versions work seamlessly in most major media players across all platforms. The format gained significant traction as the iTunes Store became a dominant platform for purchasing and renting digital movies and TV shows. Compatibility with the broader MP4 ecosystem means that video and audio streams within DRM-free M4V files can be processed by virtually any modern editing or transcoding tool without conversion.
Developer: Apple Inc.
Initial release: October 2005

Frequently Asked Questions

Why convert MOV to M4V?

M4V is the format Apple uses for iTunes Store content. Converting MOV to M4V ensures seamless integration with iTunes, Apple TV, and iOS media libraries.

What plays M4V files?

iTunes, Apple TV, VLC, and QuickTime Player handle M4V without issues. iOS devices play M4V natively through the built-in video player.

Is M4V different from MP4?

M4V is technically very similar to MP4 but may include Apple FairPlay DRM. Files created by convertio.tools are DRM-free and broadly compatible.

Can I keep the original resolution?

Yes — the conversion preserves your source resolution by default. You can also downscale if you need smaller files for mobile viewing.

Does this preserve chapter markers?

Chapter metadata may carry over depending on the source MOV structure. The video and audio tracks are always fully preserved in the M4V output.

MOV to M4V Quality Rating

4.8 (1,352 votes)
You need to convert and download at least 1 file to provide feedback!